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14 IDEAS TO BOOTSTRAP YOUR FASHION BUSINESS

 

In the fashion industry it’s common for new businesses to be financed solely by their owners and develop organically.   Bootstrapping is the term used to describe the challenge of financing your startup without relying on outside funding and instead relying only on existing resources such as personal savings, materials equipment and workspace.

 

It's what I recommend to clients and students going through the Fashion Entrepreneurs 3 X Launch Formula and in my experience that's what I recommend for most people unless of course you already have someone ready to invest and they are willing to wait a while to receive a return on their investment.

 

There are many reasons why I recommend this:

  • If you obtain funding too early your investor might not be aware how long it can take a fashion business to become profitable and if they don’t see a return on their investment early on could pull out.  
  • In the early stages you need some time and creative space to build your customer base an...
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STARTING OFF WITH LITTLE INVESTMENT COULD ACTUALLY BE THE MOST POWERFUL WAY TO START A FASHION BRAND

YOUR FASHION BUSINESS REQUIRES YOUR MIND BEFORE YOU GIVE IT YOUR MONEY!

 

Throwing a rich sauce over tough chewy chicken won’t improve the chicken…

…And it’s the same in your fashion biz.   Just throwing money at your business only MASKS the problems.

Instead, successful fashion designers plan strategically with a launch formula.   They know the best areas to spend money that will move their business forward.

Look, I get why you might think that you need a huge investment.  In the past you had to produce large 40 piece collections for wholesale buyers to take you seriously.  You also had to pay for large studio & showroom space….

...But what most people don’t realise is that TIMES HAVE CHANGED allowing you to start a fashion business with just a small budget.  In fact waiting to find that huge investment or backer could be preventing you from taking action and getting started!

In the Twenty Twenties you can work from a small space with some of your team working remotely.   You c...

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