CONGRATULATIONS 🎉
HERE IS YOUR ESSENTIAL 3 STEP FRAMEWORK TO ATTRACT HIGH END CUSTOMERS WHO APPRECIATE ARTISANAL DESIGN.
SCROLL DOWN FOR THE FASHION LAUNCH CATALYST BREAKDOWN & FASHION WEEK CHECKLIST
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A cultural SHIFT in the fashion industry has created new opportunities for committed designers who are ready to become CATALYSTS of a new wave of ARTISANAL innovation.
But to attract DISCERNING customers you need a high profile brand they can recognise and trust.
... So, I want to show you how to create a CATALYST BRAND and launch it with a showcase that goes far beyond conventional tactics
Will you be part of the change?
HERE ARE THREE ESSENTIAL STEPS TO BECOME A CATALYST...
... A Trailblazer Fashion Designer that inspires conversation around your brand, captivates the right audience and understands how to amplify media attention!
INSPIRE
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What are your launch, marketing, and sales plans?
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How will you magnetise your ideal customers to fall in love with your brand?
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How can you inspire support to reduce your launch costs and maximise impact?
With a strategic launch plan, an engaged audience and a captivating brand story you’ll create something that’s not just noticed but truly desired
So, the first step is to design a bespoke LAUNCH ROADMAP for an event that INSPIRES people to talk about your brand long into the future.
Most designers don’t have any SALES SYSTEMS or MARKETING STRATEGIES to capitalise on their launch investment and without these you are just floating from pillar to post with no direction.
Fashion Entrepreneurs Academy designers map out a BESPOKE LAUNCH ROADMAP with strategic sales & marketing plans that are specific to their brand, products price & market on any budget or location, that INSPIRES the press to write about it and your ideal customer to buy.
Whether through on-line or intimate local events, trade show, trunk show, fashion show, video presentation or physical show, map out an INSPIRING launch that best fits your UNIQUE business. To help you do this download the FREE Fashion Week Kick-Off Workbook & Checklist below⬇
CLICK TO DOWNLOAD THE CHECKLIST
CAPTIVATE
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How will you ramp up excitement for the launch event to captivate the perfect customers?
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How will you attract buyers who not only value your designs but are willing to pay what they’re worth?
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The second step is to CAPTIVATE DISCERNING customers who appreciate and will pay more for your exclusive, artisanal or alternate pieces.
Most designers waste time and money presenting collections to the WRONG people but without the right customers to buy your products you have no business.
So your second step is to build your PRE-LAUNCH RUNWAY to ramp up excitement for the LAUNCH event and to CAPTIVATE the perfect customers.
Whether through SOCIAL MEDIA, traditional MEDIA, in person EVENTS or CELEBRITY appearances.
Whether you design BESPOKE, HANDMADE, alternative, UPCYCLED, recycled, accessories, tailoring, custom, couture, sportswear, womenswear, childrenswear or menswear
...... and whether they are produced in a factory, small batches in makers homes or one-of-a-kind pieces, if you do this right you will soon be on your way to increasing your prices and growing your business!
AMPLIFY
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What is your current strategy to amplify your reach?
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And how has that been working so far?
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The third step is to AMPLIFY your reach so that the fashion press and buyers could even be calling YOU!
An editorial in a respected magazine can elevate your brand’s presence and expand your audience quite dramatically so with this exclusive toolkit and TEMPLATES you will soon be reaching fashion press and influencers, saving thousands in agency fees.
You can amplify your OFF-LINE press activities through SOCIAL MEDIA efforts and vica versa to get featured in magazines such as IN STYLE, MARIE CLAIRE, WOMENS WEAR DAILY, VOGUE, ELLE … etc.
I get that this is a challenge for most fashion founders and that's why Fashion Entrepreneurs Academy designers receive tools and resources to help them increase their reach by connecting with fashion press and influencers themselves - avoiding thousands in agency fees.
Several publications including VOGUE have already been reaching out to designers in Fashion Entrepreneurs Academy and if you do this right you, too, could soon be achieving the recognition you deserve as a Catalyst Designer, a trailblazer driving the evolution of the fashion industry in 2025
YOU ARE VERY CLOSE TO SELLING YOUR DESIGNS TO PREMIUM CUSTOMERS!!
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You could soon be celebrating the moment you ship your first order of products off to DISCERNING CUSTOMERS who've been excitedly waiting to receive them;
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You could finally feel SUCCESSFUL, FULFILLED and in FLOW crafting innovative, timeless products for customers who appreciate their artisanal quality;
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Experience a sense of ACCOMPLISHMENT, beyond anything you can imagine, of watching the CROWDS REACTION when your designs are SHARED WITH THE WORLD on international catwalks, worn by glamorous celebrities or featured in the press;
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and you could soon know what it feels like to be CREATIVE DIRECTOR of a brand that is heading in the right direction to being perceived as one of the BEST in your market, SELLING in stores or e-commerce platforms to customers ALL OVER THE WORLD .
HERE'S HOW YOU BECOME A TRAILBLAZING CATALYST DESIGNER
Email [email protected] to book a FREE discovery call.
Hi! It's Jane,
Helping independent artisanal designers to PROMOTE, LAUNCH & SELL.
I started making delicate chiffon dresses, cutting out on the floor of my teeny basement bedroom and grew that business to achieve international stockists; celebrity clients including a member of the British Royal Family; television appearances; catwalk shows at LONDON, TOKYO & PARIS fashion weeks and was a regular designer on the NEW YORK FASHION WEEK OFFICIAL CATWALK SCHEDULE.
After noticing designers making the same mistakes, in 2021 I founded FASHION ENTREPRENEURS ACADEMY to help transform ARTISANAL DESIGNERS to INFLUENTIAL DESIGNER BRANDS!
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