One of my students , a few weeks ago, came to me in a bit of a flounder. She said there was no point designing anything because everything already exists and she felt it impossible to design anything unique.
She didn’t want to add yet more unwanted clothes to the worlds surplus….
….So it all just seemed pointless and she was about to give up!!!
Do you ever feel like that?
I'm sure it was just her brain finding excuses to keep her “safe” and prevent her going after her scary goals!!!
But nevertheless it got me thinking that technically she was right!!! When it comes to clothing everything has already been done before!
But, as I said to my student, not designing and following your passion as a designer because the things you want to create have already been done is one of the worst things you can do if you’re trying to become a successful fashion designer
I completely understand why she would think that. At uni design tutors told you everything had to be crazy, conceptual and different, and on the surface most garments that are actually wearable do seem to already exist.
So how do we do this. How do we make you stand out as a designer if you’re designing something that already exists? Well there are six main things you need to focus on and I made a video to explain how to design and sell something that already exists.
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I’d love to hear what you thought of the video. Drop me a line at [email protected]
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